CONCEPT

We deserve to live lives that fulfill us. This means aligning our visions with our values, so that our aspirations for tomorrow become realities today.

We are driven by our core values: creating high-quality products crafted with integrity. We believe in supporting our people, enjoying the process of producing beautiful goods that support our mission, and having fun while doing it.

Authenticity is our main value. Each product is unique and different. The perfect imperfection of a hand-made and local product. All the same but different. All well done but imperfect.

Honnest has three objectives, all in service of thinking about ourselves as individuals and as part of communities large and small.

I AM. YOU ARE. THE CREW.

I AM was created to inspire and empower people to live their best lives by reaching their maximum potential.

We all have big dreams and aspirations but keep ourselves from making meaningful changes because they loom so large. As the hours, days, and weeks pass, the focus on our greater purpose slowly fades. We get lost in routines and to-do lists, and our monotonous everyday lives.

I AM provides tools that bring you back to your purpose. Tools that help you pause and connect with yourself. We are here to remind you that you are courageous and that you have the power to make your dreams a reality. You don’t have to wait to refocus on your commitment. Start now.

Make an agreement, commit it to paper, and keep it safe in your charm. Only you know what’s inside; You owe nothing to anyone but yourself. Wearing your jewel, noticing it, and touching it will bring you back to the present, and help you refocus on your goals. Trust that you are your best teacher, and if you move at your own pace, you can achieve anything. Don’t rush your journey, enjoy it.

No goal is too small. No success is too small. We are here to remind you that you can do this. You are in charge of your life. Your goals are yours, and achieving them depends only on you.

Be proud of what you have accomplished. Be proud of the times you failed and started again. Be proud of the challenges you overcame. Be proud of the times you chose self-love and compassion. Celebrate yourself.

YOU ARE symbolizes our deepest wishes for the people we love. It allows us to make these messages permanent, and deepen the bonds that are most important to us.

When we give gifts to our loved ones, we want them to be perfect. We want to give gifts that are meaningful and personalized.

Year after year, gift after gift, we run out of ideas and grow tired of buying impersonal products because we feel compelled to. Most of us don’t have the time to spend hours searching for the truly perfect gift, or the resources to create something beautiful from scratch. Instead, we default to something easy. We forget about sentimentality and personalization.

YOU ARE was created to be the perfect gift for your loved ones. It’s much more than just a piece of jewelry, it allows you to record your deepest feelings for someone you love, and actually give them as a gift. It’s a snapshot of a moment, of a relationship, of a memory you want to share.

be part of the crew

Besides supporting individuals on their quest for transformation, the Honnest Crew is here to be your hub for social change.

The Honnest Crew is a community of people who prioritize change-making, both personal and social. We are focused on shared values: community, emotional, spiritual, and physical well-being, generosity, and authenticity. We want to spread moments of joy, growth, and belonging.

This platform allows you to channel your motivation to create change. We are bringing people together to pursue common goals, and inspire each other as we work to achieve them.